Sheru Classic Pro Qualifiers, which will take place in New Delhi on 16^th, 17^th & 18^th JUNE 2023 and Amateur Olympia India in Mumbai on December 2023, will feature some of the world’s strongest men & women and will also play a huge role in instilling confidence in Indian athletes who will showcase their strength on this platform. Sheru Classic will provide a unique platform to aspiring fitness models through the IFBB Pro qualifiers.

The story of the brand Sheru Classic is incomplete without Sheru Aangrish - Asia’s second professional bodybuilder, who has spearheaded the transformation of Bodybuilding in the country. He has been a part of the industry for 22 years as Asia’s foremost professional bodybuilder, Sheru Aangrish had an in depth knowledge of the bodybuilding industry. Unlike most Western countries, the professional bodybuilding industry was still in its nascent stages in India with a severe dearth in the lack of opportunities for professional Indian athletes. It was during this time that Sheru fully grasped the true potential of this dormant sport in India and rolled out Sheru Classic.

What started as a simple family tradition has today phenomenally expanded into a one of a kind event in India through a strategic association with IHFF. The brainchild of Mr. Manish Gandhi, IHFF is a grand step towards stimulating brand awareness in the growing Health, Sports and Fitness India. Following the overwhelming success of IHFF Expos in the recent years, Organizer ABECL is expected to churn out multiple editions of the expo, which is expected to witness over hundreds of exhibitors, lakhs of visitors and an expanse of highlight features which includes - B2B meetings and hosted buyer programs.